Prospecting Widget Just Got Smarter

SalesEdge.io Prospecting Widget Just Got Smarter, Sleeker & More Customizable Than Ever

July 28, 20252 min read

We’ve rolled out a major improvement to the Lead Capture Widget inside SalesEdge.io — making it even easier for coaches, consultants, and small business owners to collect and convert leads on their terms.

Whether you're adding this widget to your website, landing page, or sign-up flow, the latest updates give you more flexibility to match your brand, speak to your audience, and streamline your prospecting process.

What’s New

  • Create Up to 9 Unique Widgets: Tailor different widgets for each of your offers, landing pages, or audiences. Perfect if you serve multiple niches or run several campaigns.

  • Customize Your Submit Button: You can now change the button color to match your brand’s look and feel—one of our most requested features!

  • Control Required vs. Optional Fields: Decide which fields are must-haves and which ones should be optional. No more cookie-cutter forms—build the lead form that fits your flow.

  • Accept Leads Without a Google Business Profile: Even if a lead doesn’t have a GBP, they can still manually enter their business details and get a report—great for newer, virtual, or service-based businesses.

  • Choose Custom Fonts: Match your widget’s typography with the rest of your website by selecting from custom fonts and font sizes directly in the builder.

Why This Matters

These changes give you more power and polish to present your brand professionally while capturing leads more efficiently. It’s all about:

  • Removing design limitations so your forms look and feel like the rest of your site

  • Letting you collect only the info you actually need

  • Allowing early-stage businesses to opt-in even without a GBP

  • Giving you complete control over brand consistency

Bonus: Automate What Happens After Someone Submits

Using the Lead Capture Widget with SalesEdge.io automation tools? Here’s what you can set up:

  • Automatically add new leads to your Contacts list

  • Trigger Workflows to send a welcome email or SMS instantly

  • Assign leads to Pipelines, Opportunities, or internal team members

  • Use tags (like “New Prospect Received”) to segment and follow up automatically

This means every lead isn’t just captured — they’re nurtured from the moment they opt in.

Ready to get started or want to learn how to set it up? Check out the full automation setup guide.


For existing SalesEdge.io users: This update is already live in your account.

Not using SalesEdge.io yet? Book a demo today to discover how it can simplify and automate your business.

Jeremy DeMerchant is the founder for SalesEdge.io and the CEO of Permission To Sell Consulting Group. His passion for helping business owners increase their sales has allowed him to help clients from Santa Monica to Singapore.

Jeremy DeMerchant

Jeremy DeMerchant is the founder for SalesEdge.io and the CEO of Permission To Sell Consulting Group. His passion for helping business owners increase their sales has allowed him to help clients from Santa Monica to Singapore.

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