SalesEdge.io Now Accurately Tracks and Labels Calls From Facebook, TikTok, LinkedIn, and More
SalesEdge.io Now Accurately Tracks and Labels Calls From Facebook, TikTok, LinkedIn, and More
Date: October 6, 2026
We’re excited to share a new update for SalesEdge.io that makes it easier than ever for coaches and small business owners to see which advertising platforms are driving your client calls.
What’s New?
- Calls from Facebook ads are now clearly labeled as "Facebook Paid" in your call tracking reports. Previously, these calls might have shown up as just "Facebook" or "Direct", making it hard to know which ads were really working.
- This improvement isn’t just for Facebook! Calls from TikTok, LinkedIn, Microsoft (Bing), and Google ads (including those clicked within apps) now display the correct platform label, so you always know where your leads are coming from.
- If you use tagged links with
utm_medium=cpc, SalesEdge.io will automatically label the call source as the platform plus “Paid”—for example, “Bing Paid”. - Calls referred from AI tools such as ChatGPT will now appear with their own unique source label, making it easier to track emerging lead channels.
Good to Know
- No extra setup required! Your number pool tracking script updates automatically—just sit back and enjoy improved insight into your marketing efforts.
- These new labels apply to all new incoming calls. Past call records will not be changed.
- If visitor information is blocked by their browser, or if ad tracking codes are missing, some calls may still show as "Direct". In these cases, we can’t identify the source.
- If there are multiple tracking codes on a link, SalesEdge.io will use the first recognized one—checking Google first, then Facebook, followed by TikTok and LinkedIn.
- Your call reports and individual call details will display these improved source labels, helping you make smarter marketing decisions.
For existing SalesEdge.io users: This update is already live in your account.
Not using SalesEdge.io yet? Book a demo today to discover how it can simplify and automate your business.
